Understand the reasons for subscription cancellation and surface opportunities to prevent future churn
How to use the Understand Churn template
Who to target
Send immediately after cancellation, either while still in the product experience, or by automated email delivery.
When to use
Deploy this micro-survey to understand the primary reasons driving users to cancel. Run once to gather point-in-time insights or continuously to track changes over time.
What you'll learn
This survey pinpoints the primary reasons users churn and surfaces new opportunities to minimize churn among your most at-risk users.
Use this collection
The Understand Churn template is part of the Customer Journey collection.Get the Collection